Marketing can be a very effective way to find clients whether it is by word of mouth or finding you through a targeted campaign, your business is directly or indirectly…
It can be easy to dismiss digital branding as something for flashy retail brands or corporate companies. When so much of your business is conducted on the tools and in…
So you’re officially a trade business owner – but have no idea of where to start with the marketing side of things? The truth is, you don’t technically have to…
The Power Of A Niche I’m not talking about a wall niche here, yes, they are lovely but they don’t have any power! I’m talking about finding a niche for your…
Customers, or clients, can be a real pain. Getting paid, or at the very least getting paid on time, mismatched customer expectations, quality disputes, poor customer reviews, payment retentions, bad…
You’ve heard the saying right? ‘By being all things to all people you’re in danger of being nothing to nobody’? What’s this really all about though and what’s it got…
The Wall Street Journal ran this story recently: “WHEN it comes to advertising on Facebook these days, small-business owners are competing for more limited ad space — and paying more…
Want more customers? Try taking off your shoes… Have you noticed how it’s often the simple things in life that make such a big difference? My wife and I had a…