Want More Customers? Take Off Your Shoes.

Want more customers? Try taking off your shoes… Have you noticed how it’s often the simple things in life that make such a big difference? My wife and I had a less than pleasant experience recently with a business and their tradespeople who came to fix our fridge. There were some … Read More

Personality branding – The third brand your business needs

This blog has been re-posted with permission from Daniel Priestley and the team at www.keypersonofinfluence.com.au Personality branding – The third brand your business needs. There are three layers of branding your business needs to consider: Product – The brands we associate to a product or service we can buy e.g.: … Read More

What A Stupid Dog Taught Me About Regret

[I hadn’t originally planned to publish this post. I actually wrote it partly to capture my memories of these events and partly to help me make sense of my thoughts and emotions. While this is not strictly ‘business’ related I do believe we would all enjoy greater success, fulfilment and quality of … Read More