Should You Be Marketing To Your Email List?

In this age of email, you should have an email address for each of your previous customers. Hopefully, you have them all sitting nicely inside a polished CRM (Customer Relationship Mangement tool) or if you’re like most of the tradies we know, they’ll be knocking around on a sheet of … Read More

All Your Customers Are Price Shoppers

All your customers are price shoppers Yep. All of them. All they want is the cheapest price. It’s true! Except there’s a catch and it’s the same thing that’s an opportunity for you, the business owner. While everyone wants the cheapest price, it’s only one of potentially a number of … Read More